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Why Your Company Should Embrace Organizational Change: The Case of Patagonia

If there’s something the COVID-19 pandemic has taught the world, it’s that very small things, as small as a virus, can create big changes and make a huge impact. Change can be difficult, stressful, and overwhelming, but it’s inevitable and both leaders and teams of organizations need to develop specific skills to manage it. Although organizational change is usually seen as a negative thing, it is necessary and can lead to positive results. There’s no better example than the one set by Patagonia, an outdoor clothing company that embraces change and is inspiring other businesses to do the same through big & small impactful actions.